I'm Greg Shuster. Product designer and design leader with 20+ years helping companies diagnose hard problems, align teams, and build products that move real metrics.
Featured Work
PDGA APP
The official disc golf platform. Redesigned for the users on the course.
CANVAS APP ONBOARD
Getting the user to the product aha moment faster. No laptop or help required.
FRANCONNECT DESIGN SYSTEM
Modernizing a legacy SaaS platform and unifying disparate products & modules.
YOUR PARTNER IN SUCCESS
I've spent 20+ years at startups and scaling SaaS companies. Three successful exits. Faculty at two universities. I've built products from zero, scaled them, and turned struggling ones around.
20+ Years
IN PRODUCT, DESIGN, & UX
(Agency & InHouse)
3
SUCCESSFUL EXITS
(Rally, GoCanvas, AOL)
1M+
ASSETS DOWNLOADED
(Paid + Free)
7 Years
AS DESIGN FACULTY
(AI of Washington/Dulles)
RECENT INSIGHTS
FEATURED PRODUCTS
I often hear from people several times a week who are eager to have a website, branding, or an app developed, but they miss a crucial step: having a plan in place. For years, I've been using a tool called the Lean Canvas to assist clients in turning their ideas into practical businesses and products.
The Lean Canvas is a handy business modeling tool developed by Ash Maurya, inspired by the Lean Startup principles introduced by Eric Ries. This eBook guides you through the process of creating your own Lean Canvas! It also includes templates in PowerPoint, Figma, and Sketch.
It's a step-by-step approach to validating your ideas and embarking on your product discovery journey. If you're ready to transform your concept into a viable business strategy, this eBook and its accompanying templates are here to help you every step of the way.
What's Included:
eBook with a complete Lean Canvas Walkthrough
Lean Canvas Templates
Provided File Template Types:
Figma
Sketch
Microsoft Powerpoint